FUNDRAISING IDEAS – GETTING STARTED
Upon registration, you will be directed to create a personalised supporter page – this is your number one fundraising tool! Tip: Upload a profile photo to your page – those who do raise 10 times more on average than those who don’t.
Make your fundraising page personal, compelling and inspiring. Be sure to explain your motivation in taking on the QV1 Descent and why you have chosen to support the charity you are abseiling for. Tip: Tell your story – those who do raise up to 74% more than those who don’t.
Then simply begin your fundraising campaign by sharing the link to your page with your network of family, friends, colleagues and contacts. Let them know you have accepted the QV1 Descent challenge and ask them to support you with a donation. Tip: Share straightaway – those who share their page within an hour of creating it raise 52% more than those who don’t.
You might also like to get in first and donate to yourself. This not only proves your commitment but encourages others to follow suit. If you donate big chances are your subsequent donors will follow your lead. Tip: Those who donate to their own page raise over 120% more on average.
Fundraising can be an easy process if you are ready and willing to give it a real go. The key to successful fundraising is to be creative, think big and start early.
We encourage you to continue fundraising once you have reached the target and following your abseil. You will often find that people are willing to support you after your amazing feat of bravery, so your supporter page will remain open two weeks after you have fundraised.
FUNDRAISING IDEAS TO TRY
Ask for donations from your network – distribute your supporter page link to family, friends, colleagues and contacts. Make your ask personal and compelling to entice support, whether this is via an email or a speech during your next staff meeting. The number one reason people give is because they were asked.
Harness the power of social media – utilise Facebook, Twitter and Instagram to keep your social networks up to date with your fundraising efforts.
Create a Facebook event for your fundraiser and invite all your friends and family. Re-post official event updates and follow every post with a call to donate. If people can see how hard you are working, they will be more likely to offer their support.
GET YOUR WORKPLACE INVOLVED
Dollar matching – ask your employer if they will match any amount you fundraise. Website – ask for your fundraising information to be included on your company website or newsletter. Social media – ask your company to post a link to your fundraising efforts on their social media platforms.
MAKE YOUR MESSAGE LOUD AND CLEAR
Take every possible opportunity to remind others of your fundraising campaign. Use an email signature, put up promotional posters around your workplace or local area and email the promotional flyer to your network.
HOST A BAKE SALE
If you are a budding Martha Stewart, or your colleagues are, arrange an office bake sale and all donations go to your fundraising.
Email is still a great way to fundraise. Send an email to everyone and anyone you know, telling them what you’re doing and why. It may feel a little bit awkward but really, don’t feel shy about asking your those in your networks to sponsor you. The people you least expect to donate are usually the ones who do.
SPREAD THE LOVE
If your target is only $1000. That’s five people at $200; 10 at $100; 25 at $40; 50 at $20 and 100 at $10. Think about your networks and write a list 1-100 and see who and how much you think they can spare.
HOLD A RAFFLE
Conduct a raffle – pull together a few great prizes from your contacts or by approaching local businesses and get selling. Price your tickets reasonably and offer a package deal for additional tickets to encourage greater buy in.
Fundraising isn’t supposed to cause stress. If you have fun and be creative with your ideas, you’ll find you’ll enjoy it a lot more and you’re a lot more likely to be successful at it.